Learn to be a Green Parent

Shop Our Organic Baby Products


Our Story

Sure, Crunchy Granola Baby is a shop specializing in organic and natural items for babies and young children. But we’re also a shop that prides itself on balancing quality products with quality customer service.

If you’re interested in cloth diapers, come in for a demonstration. If you’re curious about babywearing, come try our wraps and slings. And rest assured that all of our products have been thoroughly researched and tested. Only the best for our customers!

And because we love our customers so much, we’re also a community resource for North Shore families - a place to visit if you need to feed, nurse or change your little one. And if you need to play, CGB can help. Just ask any of our “regulars!” We’ve got couches for mom and dad, lead-free and non-toxic toys for the kids, and great conversations for all.

But we do so much more than just talk and play – we work hard to organize family and community-oriented events. In the past, we’ve hosted composting workshops to raise money for local schools, organized film screenings with Cinema Salem, and played host to a Community Supported Agriculture (CSA) program. Check out our calendar for upcoming events, classes and workshops. Salem is a great city and since opening in 2006, we've been proud to be part of such a historical, yet innovative community.

Q&A with Jennie Cudmore, owner of Crunchy Granola Baby

Where did you come up with the name Crunchy Granola Baby?

[laughing] I remember talking to my mom about what a good name would be while I was nursing Tommie and watching the Food Network.

What inspired you to open Crunchy Granola Baby?

While I was pregnant with my two year old son Tommie, I was forced to do all my “green” shopping online. And I kept thinking it was so backwards that I couldn’t physically touch my cloth diapers before buying or feel the organic cotton tee before purchasing. And so I figured that instead of just sitting back idle, I might as well go ahead and do something about it. And when I really started thinking about it, I realized how great it would be to create a place where families could meet other families and feel comfortable just hanging out and, of course, spreading the “green” word.

What has been the most rewarding aspect of Crunchy Granola Baby?

I love that I have met, and continue to meet, new and fabulous families whom I am always learning so much from. I am truly blessed to be able to do something I truly love. I have made so many lifelong friendships and am forever grateful for that.